Go-to-Market Engineer
Execute on the tactical front from day one: partner nurture, paid acquisition and the funnels behind them. Learn the business, get results, and grow into the strategy.
About the role
Turn partner traction and organic attention into qualified pipeline for integrated payments, integrated commerce and integrated healthcare.
Partner programs
- Run messaging and sequences to partner sales reps through the tools and systems already in place.
- Deliver training, onboarding and ramp-up so new partner reps sell with confidence.
- Review messages and replies, confirm deals are moving through the pipeline, and step in when they stall.
- Keep each partner supported and the relationship moving forward.
Demand and paid acquisition
- Monitor Clarity's YouTube channels (four today, six planned) and organic SEO for long-tail topics that are gaining traction.
- Turn those signals into paid search and paid YouTube tests with the agency partners.
- Acquire new customers in integrated eCommerce, integrated healthcare and integrated payments.
Funnel operations
- Own the logistics of landing pages, funnels and drip campaigns.
- Coordinate follow-up so people show up to the meetings our outreach books.
- Keep CRM and attribution data clean enough to make decisions with.
Agencies and reporting
- Coordinate the external agencies and consultants on Google paid ads, YouTube organic, Google organic SEO and paid YouTube.
- Publish a weekly view of tests, cost per qualified meeting, show rate and partner pipeline.
Your first 90 days
- Days 1–30 · Learn the business, ship the first wins
Product certification on Payment Hub and Clarity Connect. Take over the partner rep message queue and the meeting follow-up sequence. Launch the first paid test from an organic topic.
- Days 31–60 · Own the weekly rhythm
Weekly partner pipeline review. Agency syncs with clear asks. Dashboard of tests, cost per qualified meeting and show rate.
- Days 61–90 · Propose the next quarter
Bring a plan for next quarter's partner programs and paid tests, based on what the data showed.
How we'll measure success
Your role scorecard has a handful of outcomes, each with a measure. We review it together every month.
| Outcome | Measure | Target |
|---|---|---|
| Partner reps ramped | Partner reps trained who send a first qualified deal | Set at hire |
| Meetings that happen | Show rate on booked meetings | Set at hire |
| Organic to paid tests | Paid tests launched from organic signals per month | Set at hire |
| Efficient acquisition | Cost per qualified meeting, trend | Set at hire |
| Pipeline created | Qualified pipeline sourced by campaigns and partner programs | Set at hire |
Where this role goes
GTM Associate (tactical execution)
Runs queues, sequences, pages and tests. Results within the first quarter.
GTM Engineer
Owns channels end to end, designs tests and manages agency output.
GTM Lead
Owns the quarterly plan and budget across partner and paid, and helps build the team.
You might be a fit if
- Has run paid search, paid social or paid video campaigns hands-on, including targeting, budget and reporting.
- Has built landing pages and email or SMS sequences.
- Has used analytics data to change a campaign decision.
- Has supported or owned a partner, reseller or channel program.
- Has worked with payments, ERP, healthcare IT or B2B SaaS buyers.
- Has managed agencies or contractors.
- Authorized to work in the U.S.
Compensation and growth
Ask about it at any step
Eligible for the bonus program; equity eligibility as described on the careers page.
Health, dental and vision coverage, paid time off and a 401(k). The full benefits summary is being finalized.